Other techniques in Qualitative R

Expressive techniques
- Psychodrama/ role playing
- Psycho drawings
- Dream tree (children => drives/ emotions/ sentiments)
- Triangular interviews
- Gossip test
- Part of the body talking to brand
- Invisible observation of the User
- Tombstone
- Disposable camera
- Film (concept = title)

Construction techniques
- Planet/ world
- Manufacturer visit
- Collages

Completion techniques
- Sentence completion
- Bubble drawing (TAT - Thematic apperception Test)

Mapping techniques
- Brand mapping